Program of Work

Vision:
Charlotte, along with the Charlotte Region, is the best place to run a business and to live.

Mission:
The Charlotte Chamber creates competitive advantage by growing the economy, advocating for pro-business public policies, and delivering innovative programs and services. 

2013 Program of Work

With its mission in mind, the Chamber develops a Program of Work each year. The Program of Work is essentially a list of specific, strategic goals to accomplish over the coming year. It is developed using input from members through an annual survey, the annual Board of Advisors Retreat and the Executive Committee. Here are our goals for 2013, pending approval by our board in late January.

Growing the Economy

  • Recruit 5,100 new jobs and $415 million in new capital investment.
  • Use Charlotte’s international business assets and recruitment missions to recruit companies from Europe and Asia, including a consular or trade office and a German headquarters.
  • Proactively target companies in Charlotte’s top industry sectors – energy, life sciences, manufacturing, financial services, and logistics and distribution – for relocations to and expansions in Charlotte with at least two special events and attendance at relevant trade shows.
  • Compile a list of technology and research and development companies ripe for relocation and expansion and develop a new marketing piece highlighting Charlotte’s strengths for technology companies.

Advocating Pro-Business Public Policies

  • Develop and implement a strategy for addressing Charlotte’s “blue city in a red state” challenge by educating new elected officials about the Charlotte Chamber mission and presenting programming that helps our members interact with elected officials in Charlotte, Raleigh and Washington, D.C.
  • Plan and implement four summits to create dialogue and action around policy issues in transportation, health care, energy and information technology.
  • Continue efforts of GreenWorks and Manufacturers Council to bring like-minded companies together on policy issues and for networking.
  • Reach out to at least 300 companies in Charlotte-Mecklenburg through the BusinessFirst Charlotte program, aiding them with challenges to their growth and documenting economic trends among local businesses.
  • Monitor and advocate at all levels of government on issues that affect the cost of doing business, the ease of doing business and the quality of life in Charlotte, including tax and energy policies, infrastructure, the regulatory climate, and workforce development in our local public schools, colleges and universities.
  • Continue working with Charlotte-Mecklenburg Schools and Project LIFT to advocate public school reform efforts that will improve student achievement.
  • Connect businesses with the Meck Tech Advisor program in Charlotte-Mecklenburg high schools to help prepare our future workforce.
  • Support development of the “big data” hub at UNC Charlotte by advocating for state support and creating business connections.

Delivering Innovative Programs and Services

  • Expand the Power Up Entrepreneurship Challenge through the chamber chapters, engaging the best startup and small business ventures throughout Charlotte.
  • Secure second-year funding for the Charlotte Minority Economic Development Initiative (CMEDI) and facilitate $12.42 million in awarded corporate contracts to minority-owned businesses, a 15 percent over last year.
  • Present the inaugural Charlotte Chamber Young Professionals Awards gala in March recognizing leaders under age 40.
  • Monitor member engagement and satisfaction at chamber events, maintaining connectivity and relevance ratings above 80 percent.
  • Grow the Office Depot affinity program and continue reviewing other potential partnerships that benefit our members and the chamber.
  • Provide exclusive programming and value for our investor-level members through successful quarterly Board of Advisors meetings and annual Economic Outlook Conference, Inter City Visit and Planning Retreat.
  • Consolidate existing research publications and expand the use of research products throughout the organization.
  • Launch a custom mobile application and GIS spatial display map as member benefits.

Running the Chamber Effectively

  • Conduct a successful Total Revenue Campaign and continue to improve processes that aid volunteers and staff.
  • Continue member recruitment and retention efforts.
  • Ensure strong fiscal and operational management.
  • Develop and implement a new system for non-member participation at events with a focus on turning them into members.
  • Continue and finalize the selection process for the chamber’s future space.
  • Communicate our accomplishments and issues through ongoing branding and public relations efforts.
  • Implement an economic strategic planning process.

2012 Accomplishments (last updated November 2012)

Growing the Economy

  • Recruited 4,250 new jobs and $283 million in capital investment as of November.
  • Contacted 224 local businesses through the BusinessFirst business retention program.
  • Conducted investment missions to Europe and Asia and two health care industry recruitment events with a total of 180 firms in attendance.
  • Developed a minority-owned firm recruitment database and marketing piece for distribution in December.
  • Hosted an economic development field trip to Charleston, S.C., for investor-level members to examine how that port city impacts the Charlotte region.(

Advocating Pro-Business Public Policies

  • Navigated the current challenging political landscape with frequent contact with elected officials and candidates to keep them informed of issues in the business community.
  • Presented four successful summits on important policy issues: transportation, health care, work place issues and energy.
  • Monitored and reported on discussion on how to fund the city’s infrastructure needs and facilitated discussion among elected officials and business leaders.
  • Enhanced public policy communications to keep members informed and to present opportunities to engage in policy issues.
  • Continued to advocate for school reform.

Delivering Innovative Programs & Services

  • Provided a variety of programming focused on helping small businesses and entrepreneurs grow and thrive, including the monthly Survive & Thrive! Breakfast, the Access to Capital series with events on micro-entrepreneurs and high-growth entrepreneurs and Innovation Exchange connecting entrepreneurs with corporations.
  • Continued growing the Charlotte Minority Economic Development Initiative (CMEDI) with 67 referrals, 295 net new jobs and more than $10.8 million in contracts awarded as of November.
  • Expanded the MWBE Connect series to provide structured activities to boost participation from minority- and women owned businesses.
  • Launched the Perspectives in Leadership series to provide our members access to diverse leaders in our community in an intimate setting.
  • Conducted two Inter City Visits and the annual planning retreat, which included the launch of the Power Up Entrepreneurship Challenge.

Running the Chamber Effectively

  • Met and exceeded goals for membership renewals, advertising and the Total Revenue Campaign.
  • Supported efforts of the Charlotte in 2012 Democratic National Convention Host Committee to present Charlotte positively in the international spotlight.
  • Launched a new website design.